"I like designs with the beauty of the flowers we see in the Peruvian sierra, the geometric shapes seen in terraced fields and the colors of our traditional Cuzco weavings."
"My grandparents were always merchants. They had a very small workshop for handmade items. My grandmother knitted and crocheted clothing, sweaters, stockings and baby booties, and also embroidered sweaters in the styles and colors of Cuzco.
"They taught me everything, and we taught these skills to women in nearby communities, specifically to single mothers in Huancayo.
"This art requires a lot of practice, determination and dedication. If we want quality work, we must be involved in every step of the crafting process. In college, I studied business administration, and this has helped me organize our workshop.
"When I first became involved in the world of textiles, it was tough! We were finally able to buy a knitting machine to speed up the process and we couldn't wait for it to arrive. We knew this was an important step for the family, and we financed part of the purchase, incurring a large debt with the bank. Finally the day for delivery arrived. But the truck was in a wreck on the highway and the machine was pretty beat up with a lot of broken pieces.
"Without a doubt, this was a harsh blow. Practically all of our savings were invested in the machine and, without the ability to work, we didn't have money enough to buy materials or even pay the people who collaborate with us.
"But thanks to everyone on the team and our tenacity and willingness to work, little by little, we were able to recover from this setback. Moreover, we were able to learn from this experience.
"The simple things in nature inspire me. I like designs with the beauty of the flowers we see in the Peruvian sierra, the geometric shapes seen in terraced fields and the colors of our traditional Cuzco weavings.
"I think my greatest challenge is to design an all new collection each season, with different and innovative details.
"In the future I want to expand our workshop and grow as a family. I want to create a future for the family so that our name is recognized not only in Peru but throughout the world. To forge a family legacy based on our wonderful textile arts, our culture and traditions.
"We are very happy to be a part of the Novica family and are thrilled to share our designs with you."