Over $50 million sent to artisans around the world!
HELP | Wishlist | 1-877-266-8422
NOVICA.com

New Look in Progress!

Featured Items Back to List Cositas We Love

Sep 1, 2006

The Good Shopper

by Barry Yeoman

Oprah Magazine


boxtop
Featured Artist
boxbottom
boxtop
Featured Item
boxbottom

Global at Home

The online marketplace Novica (novica.com) offers a cornucopia of rugs, handbags, masks, mirrors, and fine carved furniture, but with a twist: The company sells its products to the public directly from traditional artisans in Asia, Latin America, and Africa, eliminating the usual middlemen.  "The whole system of intermediaries is done away with," says cofounder and CEO Roberto Milk.  This means craftmakers earn considerably more for their work- and, at the same time, consumers save money. 

Novica, which is owned in part by National Geographic, has helped revive dying crafts through its Internet-based sales.  Peruvian weaver Leoncio Tinoco had all but abandoned his traditional method of making tapestries so intricate they resemble photographs.  With Novica's support, he received the Amauta Title, Peru's most prestigious arts award, in 2001, and now earns a livable wage. 

 
top Top

Featured Items Back to List Cositas We Love

ITEMS IN CART

Your cart is currently empty.

JOURNAL SIGNUP

Enter your email below to receive special offers & artist/product updates

 

Interview with Armenia

Novica Live - Artisan Trunk Shows - Learn More
 
 

Save up to $25 on your next order when you use our early Black Friday codes! Simply enter EARLY10 at checkout to save $10 on orders over $50, EARLY15 to save $15 on orders over $100, or EARLY25 to save $25 on orders over $150.

To help you maximize your savings, we're giving you access to all three codes - all you have to do is place a separate order for each code usage. So go ahead and claim all three! Each handmade gift you choose brings happiness to your loved ones and to artisans worldwide.

Our early Black Friday codes expire at 11:59 PM (Pacific Time) this Sunday, November 23rd, cannot be combined with other promotions, and only apply to items on the NOVICA website.

Save up to $25 on your next order when you use our Black Friday codes! Simply enter SAVE10 at checkout to save $10 on orders over $50, SAVE15 to save $15 on orders over $100, or SAVE25 to save $25 on orders over $150.

To help you maximize your savings, we're giving you access to all three codes - all you have to do is place a separate order for each code usage. So go ahead and claim all three! Each handmade gift you choose brings happiness to your loved ones and to artisans worldwide.

Our Black Friday codes expire at 11:59 PM (Pacific Time) this Sunday, November 30th, cannot be combined with other promotions, and only apply to items on the NOVICA website.

Save up to $25 on your next order when you use our Artisan Monday codes! Simply enter ARTISAN10 at checkout to save $10 on orders over $50, ARTISAN15 to save $15 on orders over $100, or ARTISAN25 to save $25 on orders over $150.

To help you maximize your savings, we're giving you access to all three codes - all you have to do is place a separate order for each code usage. So go ahead and claim all three! Each handmade gift you choose brings happiness to your loved ones and to artisans worldwide.

Our Artisan Monday codes expire at 11:59 PM (Pacific Time) this Tuesday, December 2nd, cannot be combined with other promotions, and only apply to items on the NOVICA website.