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"My youth passed amid looms and colorful wool."
ENGLISH: Born in 1960, in the legendary village of Ayacucho, cradle of artisans famous for their magnificent tapestries, Gerardo Fernandez is a master in the textile art. He learned in the workshop, practicing, guided by old masters. Years of observation and perseverance have yielded fruits, and today he is one of the most representative and promising values of this handicraft.
"I was born in the Santa Ana suburb in Ayacucho. I can say that I inherited the textile art because my ancestors, my grandparents and my own fathers have been lovingly dedicated to it. I have harvested all their learnings. My youth passed amidst looms and colorful wool. Through the years, my work confirmed my craft, allowing me to create new designs and color compositions, though never abandoning the traditional technique.
"I'm inspired by our culture, the Andean landscape, the daily scenes in the sierra, but I prefer the Wari and Paracas cultures. My raw material is a blend of sheep wool and cotton in a ninety to ten ratio. Our wool is dyed with natural pigments, obtained from the cochinieal insect and plants growing at this altitude. I have a team of six operators in my workshop, and thanks to their effort, our production is sustained. I'm very interested in offering our products through Novica, as our textile art, proud messenger of the Peruvian culture, deserves to be known all over the world."
ESPAÑOL: Nacido en 1960 en el legendario pueblo de Ayacucho, cuna de artesanos célebres por la magnificencia de sus tapices, Gerardo Fernández es un maestro del arte textil. Todo su aprendizaje lo realizó en la práctica, a la sombra de los viejos maestros en el taller. Los años de observación y perseverancia dan sus frutos, y gracias a ellos la artesanía textil tiene en él a uno de sus valores más representativos y prometedores.
"... nací en el barrio de Santa Ana en Ayacucho. El arte textil me viene de herencia, pues mis antepasados, mis abuelos y mis padres han ejercido este arte con amorosa dedicación. Yo he recogido sus enseñanzas y mi adolescencia transcurrió entre telares y lana de múltiples colores. Los años de trabajo me afirmaron en este oficio, permitiéndome crear nuevos diseños y composición de colores, pero sin apartarme nunca de la técnica que caracteriza nuestros tapices.
Me motiva e inspira nuestra cultura, los paisajes andinos y las estampas cotidianas de la serranía; pero tengo preferencia por las culturas Wari y Paracas. La materia prima que empleo es una mezcla de lana de ovino y algodón, en una proporción de noventa y diez. Nuestra lana es teñida con tintes naturales que se obtienen de la cochinilla y plantas que crecen en nuestra alturas. En mi taller trabajo con seis operarios especialistas, y gracias a su esfuerzo nuestra producción es sostenida. Tengo mucho interés en ofrecer mis productos a través de Novica, ya que nuestro arte textil, digno emisario de la expresión cultural del Perú, es digno del mejor interés."
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FINDING YOUR SIZE
Take your measurements with the tape measure over your under garments. If your measurements fall between sizes you may prefer the next larger size. Inseam, skirt and dress lengths vary by style and will be listed in the item description. Our sweaters are knit in standard American sizes, however actual measurements vary by style.
BUST / CHEST
Measure around the fullest part of chest under the arms and over the shoulder blades keeping the tape measure level.
Measure around the smallest part of the waist keeping the tape measure comfortably loose. Most garments use the low waist measurement noted below.
Measure around the body approximately 1.5" below the natural waist (above). This is the area where most pants and skirts actually fit.
Standing with your heels together, measure around the fullest part of the body approx 7"-8" below the waist.
Measure around the base of the neck keeping the tape measure comfortably loose.
Bend elbow slightly and starting at the center back of the neck, measure across the shoulder, to the elbow and down to the wrist.
Our standard inseam length for women is 32" and 34" for men; however inseam measurements will vary slightly by style.
Download our printable sing sizing chart to find the perfect fit!
We refer to these items as "discounted wholesale". Such items carry a deeper wholesale discount than other items, and have greater potential to provide your business with healthier resale margins.
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