Close Window

Harpreet Chawla

"My journey into the world of designing has been a wonderful experience! I am so glad to be able to shape my dreams and creations with you.

"To be born and brought up in India is a great learning experience. My homeland is a place of diverse cultures, religions and customs. Often called the 'land of the snake charmer,' my country inspires only great things to say about it. Since childhood I have always seen things in an artistic way. I would define my work as a fun escapade, since it is more fun than work!

"As I come from a family of doctors and lawyers, everyone thought I would follow suit but I had altogether different ideas on my mind. I wanted to do something that would bring out my innermost desires to create vibrant and unique items.

"When high school was over I wanted to study fashion design abroad, but couldn't pursue this dream. I ended up reading about fashion icons, illustrations and any other resource I could lay my hands on. Slowly, I started designing handbags, accessories, and clothing. I was fortunate to see my work being appreciated and slowly demand for my creations started flowing in.

"Due to the huge demand for my designs, they became more commercial and I soon realized that it was actually killing the creative side of me. So I had to make a decision, which led me into diversifying by fulfilling needs of shoppers while still creating what I strongly believe in.

"I enjoy spending my weekends in my studio, which allows me to explore the possibilities of different designs and creations. When I first started, I had the opportunity to visit Italy, which further challenged me to create more than what my imagination could hold. This has been a great experience for me.

"I have a wonderful team working with me, and it is only because of them and their support that we are able to create and bring you this exclusive line. And I thank each one of them, from the cleaner to the tea maker, to the tailors to embroiderers, including my family, for being a part of me and helping me realize my dream."